Valores en alza: guerras, propaganda mediática, cultura del miedo y “hedocinismo”

Tasio Camiñas Hernández

doi:10.4185/RLCS-62-2007-739-160-169

Authors

Tasio Camiñas Hernández University of Málaga

DOI:

https://doi.org/10.4185/RLCS-62-2007-739-160-169

Keywords:

war, terrorism, September 11, 2001, propaganda, the culture of fear, commercial media

Abstract

This article is a critical reflection based on the study of the events of September 11, 2001 as presented by experts in the Spanish press of reference. This analysis shows evidence of an official propagandistic discourse imposed by the global media companies as well as by the political and economic powers to promote the culture of fear and war within a society deeply rooted in two rising values: cynicism and hedonism (henceforth "hedocynicism"). The September 11 events initiated a period of "war on terrorism" characterised by a new conflict between the East and the West, the clash of religionism (radical Christianity versus radical Islamism) and a third phase of the globalization, this time based on global armament deterrence.

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Author Biography

Tasio Camiñas Hernández, University of Málaga

1980: Bachelor of Communication Sciences (Journalism) from the Complutense University of Madrid.

1987/1988: Master of Journalism from the School of Journalism of the Autonomous University of Madrid / El País. 950 teaching hours.

2000/2003: Doctoral thesis: The media as a support for propaganda: The case of 9/11 in the reference Spanish press. Doctor from the University of Malaga on December 12, 2003 with the qualification of outstanding cum laude unanimously.

2000 / present: Full-time collaborating professor at the Faculty of Communication Sciences of the University of Malaga, where he has taught the subjects "Audiovisual Company", "General History of Communication", "Audiovisual Media", "Audiovisual Communication Technology", among others.

He is currently coordinator and teaches the subjects "Audiovisual Company", 4th year of Audiovisual Communication and "General History of Communication", 1st year of Advertising and Public Relations, both core subjects of the Audiovisual Communication and Advertising and Public Relations curriculum, respectively.

1979/1988: Collaborator in different publications and media: Graphic Saturday, Today ( Chile), Touring, Diario 16, Actual, Radio 2 (RNE), Automecánica, Conocer, El País.

1988/1992: Editor of the newspaper El País and editor of the supplement of science and technology, Future.

1992/1998: Director of the Communication Office of the Higher Council for Scientific Research (CSIC), member of the Management Committee of that institution and editor and director of the journal Fronteras de la Ciencia y la Tecnología, of the CSIC .

1998 / 2000: Editor of the Informative Services of Canal Sur Televisión and Canal 2 Andalucía (Seville).

1988/2005: Author of numerous articles on Spanish and international scientific, technical and environmental reality, in various newspapers and magazines; speaker and lecturer in different forums and congresses, such as the summer courses at the Complutense University of Madrid, held in El Escorial; the Menéndez Pelayo International University; the University of Salamanca or the UNED, of Denia (Alicant3). He has also attended numerous national and international congresses and seminars, where he has presented communications related to the world of the media, public opinion and communication as spectacle, a trend that has developed in global media since the eighties. and that is part of his research experience. He is part of the interdisciplinary research group of the University of Santiago de Compostela, Citizenship and Communication (CIDACOM) .

In 2004 he carried out a two-month research stay at the Glasgow Media Group, located at the University of Glasgow, and with which they collaborate researchers such as Noam Chomsky, Edward Herman, Greg Philo, John Eldridge or David Miller. He is currently preparing the publication of a book entitled: The vision of others: me and my alter ego, which will be published by the Barcelona publishing house Los Libros de la Frontera.

Published articles:

Rising values: wars, media propaganda, culture of fear and "hedocinism"

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