Social stigmatization in the news coverage of obesity in the Spanish press during the pandemic

Authors

DOI:

https://doi.org/10.4185/RLCS-2023-1895

Keywords:

digital journalism, Spanish press, content analysis, COVID-19, stigmatization, framing

Abstract

Introduction: This study analyzes the treatment of obesity in the Spanish press during the first year of the COVID-19 pandemic, with the aim of finding out how the information on this topic was framed. Methodology: Using the methodology of content analysis and the framing theory as a reference, 350 pieces of information on obesity and COVID-19 published in the digital editions of the four most widely read Spanish general-information newspapers in 2020 were analyzed: El País, El Mundo, La Vanguardia and Abc. Results: In the contents that focus on obesity the individual responsibility frame predominates, attributing the cause of obesity to individual responsibility and disseminating the idea that being overweight is a personal choice. On the other hand, in those centred on COVID-19, the collective responsibility frame predominates. Offensive language and images that reflect negatively on people with obesity are also used, albeit in a minority of cases. Discussion: The media can influence the beliefs and attitudes of its audience, as well as health care decision-making. Thus, the way in which the media portrays obesity is important in increasing or reducing stigmatization toward people who suffer from it. Conclusions: Narrative attributing the cause of obesity to individual responsibility fosters increased social stigma and reinforces weight-based stereotypes and should be avoided in the media.

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References

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Published

2023-02-21

How to Cite

Camacho Markina, I., Goikoetxea Bilbao, U., & Marauri Castillo, I. (2023). Social stigmatization in the news coverage of obesity in the Spanish press during the pandemic. Revista Latina De Comunicación Social, (81), 250–274. https://doi.org/10.4185/RLCS-2023-1895

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Miscellaneous

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