Building Children's Identity in the Disney World

Authors

DOI:

https://doi.org/10.4185/RLCS-2018-1307

Keywords:

competencies, audiovisual communication, social audience, media

Abstract

Communication industries have become powerful instruments for dominion and submission by locating themselves strategically in economy, politics and culture. All these aspects of human representation are influenced by the entertaining industries, thus achieving their goal of subduing their manipulated audience towards passivity. Methodology. Through a mixed methodology and the triangulation of obtained data, the study yields significant results concerning the influence of entertaining industries, as reflected in the statements of the subjects interviewed.  Conclusions and discussion. Our analysis and reflections lead us to conclude that mainstream culture has had an impact on the popular culture, not to make the public the true protagonist though, but to impose messages phrased by the hegemonic class. 

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Author Biographies

Sara Osuna-Acedo, Universidad Nacional de Educación a Distancia

Sara Osuna Acedo is PhD in Philosophy and Education Sciences by UNED since 2004. She is professor of Communication and Education in UNED and specialist in digital technologies, media literacy education models, education in values and e-learning. Her research lines are MOOC, convergence of media, digital scenarios, disability, e-learning and social networks.

She has coordinated the European project entitled "(ECO) E-learning, Communication and Open-data: Mobile, Massive and Ubiquitous Learning” where there participated 23 partners from nine different countries

Javier Gil-Quintana, Catholic University of Avila

PhD in Education and Communication by UNED; Graduated in Education by Universidad de Valladolid; Master’s degree in Digital Technologies and Society of Knowledge and Master’s degree in Communication and Education on Internet by UNED; expert in analysis of media, digital production and free software (UNED). He has collaborated with teacher education institutions in the field of integration of new media, active methodologies and gamification in education. His work as director and professor was developed in different public centers, receiving different awards. He works as professor in Universidad Católica de Ávila (UCAV), collaborates as professor in the Faculty of Education of UNED (Madrid) and is part of the MOOC’s teaching staff in the ECO European Project entitled “E-learning, Communication and Open-data: Mobile, Massive and Ubiquitous Learning”. His studies deal with the MOOC new teaching spaces, gamification, educational coaching, media education, digital and transmedia storytelling, presenting different papers in congresses and diverse journals of impact.

Carmen Cantillo Valero, National University of Distance Education

Carmen Cantillo Valero is PhD in Education and Communication in Digital Environments by UNED. Professor collaborating in the Master’s degree in Communication and Education on Internet in Universidad Nacional de Educación a Distancia (UNED).

She is MOOC professor in the ECO European Project (UNED), also collaborating with its research team, as well as well as in research lines related to Audiovisual storytelling, Media literacy education,  Gamification in the classroom, Films analysis and MOOC in UNED and in other Latin-American universities. She is Academic Coordinator of the Master’s degree in Communication and Education Technologies of the Escuela de Altos Estudios en Comunicación ESAE-ILCE (Mexico). She is a member of the academic staff of the Doctorate in Innovation, Communication and Educational Technologies of ESAE-ILCE.

Professor, e-learning coordinator, promoter of gender transversality plans and designer of informational and educational audiovisual materials in the I.A.A.P. (Instituto Andaluz de Administración Pública) of the Government of Andalusia.

Links to most of her papers and articles are available at her website: https://sites.google.com/view/desenredada/ 

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Published

2018-07-15

How to Cite

Osuna-Acedo, S. ., Gil-Quintana, J., & Cantillo Valero, C. (2018). Building Children’s Identity in the Disney World. Revista Latina de Comunicación Social, (73), 1284–1307. https://doi.org/10.4185/RLCS-2018-1307

Issue

Section

Miscellaneous