The associations of rare diseases: the structure of their networks and identification of opinion leaders through the technique of social network analysis

Authors

DOI:

https://doi.org/10.4185/RLCS-2021-1498

Keywords:

Social Network Analysis, SNA, Rare Diseases, Twitter, NodeXL

Abstract

Introduction. This research has used the technique of Social Network Analysis to analyze the structure of network relationships that surrounds on Twitter the three more important federations of associations of rare diseases and identify key actors in their communications. Methodology. NodeXL software has been used, with visualization as a key component, to capture the network of connections of the accounts under study, represent their interaction patterns and find out the position occupied by users within the network. Conclusions. The results indicate that these associations use social networks to raise awareness, educate and inform about RD and its problems. They are very influential accounts with a high degree of connection and a great capacity for prescription due to the interest aroused in a part of the population by these pathologies and everything that surrounds them.

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Author Biographies

Jesús Pérez Dasilva, University of the Basque Country

He is currently an associate professor in the Department of Journalism II of the Faculty of Social Sciences and Communication at the University of the Basque Country where he teaches the subject Cyberjournalistic Writing. Regarding management, he has been vice dean of International Mobility of the Faculty and director of the University Master's Degree in Social Communication. As a researcher, he has made two research stays at the University of Cambridge (2012) and the University of Seville (2010). He has also carried out teaching mobilities within the Erasmus framework at the Universities of Wroclaw (2017), do Minho (2016), Oporto (2015), Beira Interior (2013), Trieste (2011), and Nova de Lisboa (2010). He has also participated in a dozen research projects and is the author of a score of scientific articles published in prestigious journals included in databases such as JCR, SCOPUS, or Dice-Cindoc. Currently, he is a member of the consolidated research group Gureiker and the project "Active audiences and viralization and transformation of journalistic messages" (CSO2015-64955-C4-4-R), funded by the National Plan of R+D+i, of the Ministry of Economy and Competitiveness, and by the European Regional Development Fund (ERDF).

Mª Teresa Santos Diez, University of the Basque Country

She is currently a University Associate Professor at the UPV/EHU Faculty of Social Sciences and Communication. Her lines of research focus on local media (press, radio, television), communication, health, and digital journalism. She is the author of several books and articles such as: Latin radio in Spain. A means for integration (Perfiles Latinoamericanos 2016), Treatment of cannabis in the Spanish press (Cuadernos Info 2017), and Social networks and evangelization: the case of the Spanish dioceses in "Facebook" (Estudios Mensaje Periodístico 2017), Features and Dimensions of Health Care Journalism: A Case Study on Spanish Free Magazines (Sage Open, 2017), Therapeutic cannabis in the Spanish newspapers (Estudios Mensaje Periodístico, 2018), and Rare Diseases and their Representation in the Spanish Press (Palabra Clave, 2019) among others.

Koldobika Meso Ayerdi, University of the Basque Country

He is currently an associate professor at the Faculty of Social Sciences and Communication of the University of the Basque Country, where he teaches the subjects Cyberjournalistic writing and Theoretical bases and research methodology in cyberjournalism in the Master of Social Research at the UPV. He has also taught subjects like Media Models and Introduction to Journalism. He is the author of several books on Internet journalism and has published about twenty articles in journals such as Estudios del Mensaje Periodístico, Zer, Análisi, and Latina. He is currently the director of the Department of Journalism II of the UPV-EHU and directs the project financed by the Ministry of Economy and Competitiveness entitled "Active audiences and journalism: analysis of the quality and regulation of user-produced content", with reference CSO2012-39518-C04-03.

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Published

2021-04-07

How to Cite

Pérez Dasilva, J., Santos Diez, M. T. ., & Meso Ayerdi, K. . (2021). The associations of rare diseases: the structure of their networks and identification of opinion leaders through the technique of social network analysis. Revista Latina de Comunicación Social, (79), 175–205. https://doi.org/10.4185/RLCS-2021-1498

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Miscellaneous