No. 63 (2008)

Miscellaneous

• How to build hypertext fiction

  Raymond Colle

  1-14

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  DOI: https://doi.org/10.4185/RLCS-63-2008-750-001-014

• Medicine and health information in Galician daily press. The health news in the main Galician newspapers

  Carmen Costa Sánchez

  15-22

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  DOI: https://doi.org/10.4185/RLCS-63-2008-750-015-021

• Digital Native Chilensis: The Young people, of South of the Internet

  Luis Ramón Cárcamo Ulloa, Felipe Andrés Nesbet Montecinos

  22-30

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  DOI: https://doi.org/10.4185/RLCS-2008-751-022-030

• Virtual set on television. Analysis of the use of virtual set in the realization of a TV program

  Esteban Galán Cubillo

  31-42

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  DOI: https://doi.org/10.4185/RLCS-63-2008-752-031-042

• The Creative Strategy in the Tourist Advertising. The Castilla y León case

  Carmen María Alonso González

  43-61

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  DOI: https://doi.org/10.4185/RLCS-2008-753-043-062

• Transformation processes of cybermedia: challenges for journalistics enterprises

  David Parra, Concha Edo Bolós, Jesús Miguel Flores Vivar, Pedro García Alonso, Juan Carlos Marcos Recio

  62-70

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  DOI: https://doi.org/10.4185/RLCS-63-2008-749-063-070

• Tendencies of the digital newspapers in Peru

  Lyudmyla Yezers´ka

  71-82

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  DOI: https://doi.org/10.4185/RLCS-63-2008-754-071-082

• The audiovisual mounting narrative as a basis for the documentary film interactive: news studies

  Denis Porto Renó

  83-90

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  DOI: https://doi.org/10.4185/RLCS-63-2008-755-083-090

• Government Advertising: an integrative element. The legal framework in Spain

  Esther Martínez Pastor, Ricardo Vizcaíno-Laorga

  91-98

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  DOI: https://doi.org/10.4185/RLCS-2008-757-091-097

• State Advertising in Television and promotion of Culture of Peace

  Alfonso Cortés González

  99-105

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  DOI: https://doi.org/10.4185/RLCS-63-2008-758-098-105

• Comparative Analysis of Communication Strategies in Franchising. Consolidated firms vs. incipient franchise networks

  Juan M. Monserrat Gauchi

  106-120

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  DOI: https://doi.org/10.4185/RLCS-63-2008-756-106-120

• Educating critical TV viewers in secondary school

  José Ignacio Aguaded Gómez, Rocío Díaz Gómez

  121-139

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  DOI: https://doi.org/10.4185/RLCS-63-2008-759-121-139

• The cinematographic information in the sevillian journal El Liberal, in 1929

  José Patricio Pérez Rufí

  140-150

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  DOI: https://doi.org/10.4185/RLCS-63-2008-760a-140-150

• Managerial style in Spanish advertising agencies

  Cristina Etayo Pérez

  151-164

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  DOI: https://doi.org/10.4185/RLCS-63-2008-760b-151-164

• Protocol notions from the bibliography of his authorities

  María Luz Álvarez Rodríguez

  165-173

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  DOI: https://doi.org/10.4185/RLCS-63-2008-760c-165-173

• The Chromatic Code changes in the Abc front pages 1936-1939

  Pedro Pérez Cuadrado

  174-188

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  DOI: https://doi.org/10.4185/RLCS-63-2008-760d-174-188

• Preferences design information on the Internet. A new methodological proposal, carried out with the university students

  Ana Isabel Bernal Triviño

  189-219

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  DOI: https://doi.org/10.4185/RLCS-63-2008-761-189-219

• Characteristics of the human figure in the beverage commercials broadcasted in Spain in 2006

  Claudia Rausell Köster, Cristina González Díaz, María Jesús Ortiz Díaz–Guerra

  220-237

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  DOI: https://doi.org/10.4185/RLCS-63-2008-762-220-237

• Mechanisms of Parental supervision over children’s use of new screens

  José Antonio Gabelas Barroso, Carmen Marta Lazo

  238-252

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  DOI: https://doi.org/10.4185/RLCS-63-2008-763-238-252

• Virtual Community, social network and media environment of Canary Isands regional digital newspapers

  Francisco Manuel Mateos Rodríguez

  253-264

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  DOI: https://doi.org/10.4185/RLCS-2008-764-253-264

• Content analysis and the organisation of cultural repertories: The case of magic lantern slides

  Francisco Javier Frutos Esteban

  265-276

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  DOI: https://doi.org/10.4185/RLCS-63-2008-765-265-276

• Internal Incommunication at the Spanish University

  Manuel Palencia-Lefler

  277-286

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  DOI: https://doi.org/10.4185/RLCS-2008-766-277-286

• The impacts of post-media networks on the traditional media

  Francisco Campos Freire

  287-293

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  DOI: https://doi.org/10.4185/RLCS-63-2008-767-287-293

• Monterrey and the Local Media. The study of ideological reproduction through four life stories

  Lorena Frankenberg

  294-302

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  DOI: https://doi.org/10.4185/RLCS-63-2008-768-294-302

• Special features of informative photography in Spanish online media

  María Isabel Villa

  303-312

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  DOI: https://doi.org/10.4185/RLCS-63-2008-769-303-312

• The Press of Northern Argentina at the Crossroads of Cultural Communication.The Literary Page of the Newspaper La Gaceta (1949-1951)

  Ana María Risco

  313-330

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  DOI: https://doi.org/10.4185/RLCS-63-2008-770-313-330

• The meaning of work of the future advertising workforce. A gender-based analysis

  Alejandra Hernández Ruiz, Marta Martín Llaguno, Marina Beléndez Vázquez

  331-340

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  DOI: https://doi.org/10.4185/RLCS-63-2008-771-331-340

• Public Opinion and frames: crisis of the dugout canoes

  Raquel Rodríguez Díaz, Noemí Mena Montes

  341-347

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  DOI: https://doi.org/10.4185/RLCS-63-2008-772-341-347

• The multimedia report as a genre of current digital journalism. An approach to its formal and content features

  Liliam Marrero Santana

  348-367

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  DOI: https://doi.org/10.4185/RLCS-63-2008-773-348-367

• Press Coverage of the Implementation of the Euro in Spain

  Joaquín Sotelo González

  368-381

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  DOI: https://doi.org/10.4185/RLCS-63-2008-774-368-381

• Gender and advertising regulation. The image of Women

  María Luisa Balaguer

  382-391

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  DOI: https://doi.org/10.4185/RLCS-63-2008-775-382-391

• Models of political public relations: Testing the situation in Catalonia

  Jordi Xifra Triadú

  392-399

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  DOI: https://doi.org/10.4185/RLCS-63-2008-789-392-399

• The overlapping of sound and the narrative structure of the audiovisual message

  Luis Fernando Morales Morante

  400-408

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  DOI: https://doi.org/10.4185/RLCS-63-2008-790-400-408

• The immigration in Canarian press photography

  Alberto Ardévol Abreu

  409-417

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  DOI: https://doi.org/10.4185/RLCS-63-2008-791-409-417

• Communication and organizacional change

  Ana María de Guadalupe Arras Vota , José Luis Jáquez Balderrama, Luz Ernestina Fierro Murga

  418-434

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  DOI: https://doi.org/10.4185/RLCS-63-2008-792-418-434

• The Spanish press associations, a consolidated model of professional organization

  María Eugenia González Cortés, Francisco Javier Paniagua Rojano

  435-444

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  DOI: https://doi.org/10.4185/RLCS-63-2008-793-435-444

• The birth of the motor press in Spain. The first car magazines

  Carmen López de Aguileta Clemente

  445-452

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  DOI: https://doi.org/10.4185/RLCS-63-2008-794-445-452

• Current trends in TV news structure and contents

  José Pestano Rodríguez

  453-462

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  DOI: https://doi.org/10.4185/RLCS-63-2008-795-453-462

• Some uses of formulations in the news interview

  Carles Roca Cuberes

  463-472

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  DOI: https://doi.org/10.4185/RLCS-63-2008-796-463-472

• Web production strategies for in-depth journalistic coverage

  Ainara Larrondo Ureta

  473-479

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  DOI: https://doi.org/10.4185/RLCS-63-2008-797-473-479

• The product category and the message informed in food children’s advertising.

  Cristina González Díaz

  480-491

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  DOI: https://doi.org/10.4185/RLCS-63-2008-798-480-491

• Infographics in Digital Journalism

  José Luis Valero Sancho

  492-504

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  DOI: https://doi.org/10.4185/RLCS-63-2008-799-492-504